In choosing a form of communication that combines different digital content forms, popularly known as multimedia, streaming media is indisputable. It delivers multimedia directly to end-users from a service provider using basic HTTP, TCP/IP, and HTML protocols. Now, content suppliers invest a lot into testing over-the-top (OTT) media service applications and other segments related to it by using OTT testing.
OTT testing is a streaming media service method that requires the avoidance of traditional telecommunication infrastructures. Some examples of such infrastructure are cable, broadband, and satellite. This has led to a constant increase in the number of people ditching traditional cable providers for online options, such as Netflix and Hulu. Smart televisions are fast becoming the order of the day. Hence, OTT has become the fastest growing media and entertainment segment. Follow through to learn how OTT testing has become very vital to streaming media.
Seven Key Importance of OTT Testing in Streaming Media
Below are seven major parts of OTT testing that makes it an important facility in streaming media.
Stream Testing Stream media companies expect the content delivered through their platform to be as robust as possible. The stream testing process is conducted to include various traffic patterns and loads of data to match this robust expectation. There is the Adaptive Bit Rate (ABR), used as a method by broadcasters to offer multiple streams of different bitrates to the users. ABR is then varied to test the performance of the stream’s selection algorithm.
UI Testing Stream media requires QA (Quality Assurance), that their services are the highest possible quality and fit for users. In ensuring that QA is achieved, thorough User Interface (UI) testing must be conducted. This is very important to stream media because UI is the aspect of OTT testing services that determines how its user perceives the Stream media company. UI is the space where end-users get served. UI testing includes checking how the buttons are set, the audio mixing console, and other digital interface components, including colors and shapes.
User Experience Similar to the UI is the UX, User Experience. While the interface is what is seen, the experience is what is felt. For instance, the practical, experiential, affective aspects of a user’s interaction with a stream media service. All stream media service providers are focused on providing users with amazing user experience. Hence, an OTT testing service geared at the Quality of Experience (QoE) is very important to streaming media.
Interoperability Streaming media are meant for human comfort. This means it should be functional on as many platforms as possible, fitting its user’s pleasure. An OTT test for interoperability is a check for the character of how well the streaming system can be understood. Its understanding of how it works on other products and systems both at present and in the future is specifically what it means that it can interoperate. Hence, a test for Cross-Browser, Cross-Platform, and Cross-Device must be conducted.
Data Security OTT services include account-related data. This account-related data includes payment facilities, what content is being viewed, and other personal user data. This data is sort for by unauthorized personnel, often seeking it for harmful use, cyber theft. Cyber theft could be identity theft, password theft, theft of information, internet time theft, etc. Hence, the security of these details is fundamental while launching an OTT service. Data security is not limited to preventing personal data from cyber theft. However, it includes preventing account-related data from destructive forces such as a virus.
Network Testing As the digital ecosystem is expanding, especially in media streaming, it will not be a surprise to see network issues. By using a tool to simulate network conditions, Network Condition Simulator, service behavior can be mapped. Mimicking the real environments in Streaming Media is a handy tool for identifying low bandwidth, high bandwidth, and other network conditions. This testing is also key to identifying the Internet connection through locations worldwide. Network tests can be used to achieve Ethernet speed, higher port densities, network switches, and routers.
Performance Testing Since there will be no fewer than millions of stream requests nationwide, it is essential to carry out the Load Testing over one’s OTT network server. This will help determine the streaming performance in terms of processing speed, data transfer rate, scalability, reliability, and stability. Under the expected workload, which is also estimated to vary, the streaming media’s proper performance can be ensured or updated if need be.
OTT testing can never be undermined in the exponential growth being recorded in the media sector. For software test engineers and software QA managers, OTT testing services could include OTT plans or subscription tests. Because providing customized entitlements to users must always be intact. Giving a user less or more than their entitlement could spell revenue loss for the OTT service provider. Therefore, there must be OTT testing and how its subscription login can be supported on one or more platforms. The test must also include channels for which the subscription can be either HD, UHD, or SD. With these advantages, stream media as an industry has its eyes set for the stars.
Call to Duty
Having known the importance of OTT testing to streaming media, it is high time you joined us at Codoid to enjoy our OTT testing services. We have a very passionate and well-experienced team that is ever ready to deliver top-notch QA testing. Our services include Automation Testing, Mobile App Testing, Performance Testing, Data Analysis Testing, API & Webservice Testing, VR & AR App Testing. While we look forward to you being part of our intercontinental community, feel free to ask us for help. We are at your service every time because we believe that “A growing product needs a passionate, dedicated QA team to ensure quality.”