Our society has never been more connected than today, and technology is growing much more sophisticated every year, transforming the way we carry out processes. Smartphones, in particular, have essentially become extremely powerful mini-computers thanks to the advent of mobile apps, which has made it much easier to complete a wide range of tasks. From grocery shopping to paying your bills to video conferencing, mobile apps have caused more people to favor their smartphones over their desktops or laptops due to their sheer power.
While smartphones are ubiquitous, laptops and computers are still popular for web browsing due to progressive web apps or PWA. They offer an improved approach to browsing online, providing users with a faster and more optimized experience that can drive more traffic to your website and expand your visibility when appropriately deployed.
What Are Progressive Web Apps?
The progressive web app was a term created by a Google engineer several years ago to describe apps that leveraged the superior capabilities that modern browsers offer. End users could upgrade web apps to PWAs in their native operating system to enjoy a smoother, faster performance. A Google developer page defines PWAs as a feature that “use[s] modern web capabilities to deliver an app-like user experience. They evolve from pages in browser tabs to immersive, top-level apps, maintaining the web’s low friction at every point.”
Integrating a PWA to a website offers a seamless, more comprehensive experience for website visitors without tacking on a premium. Many corporate giants like Twitter, Pinterest, and Uber have added a PWA onto their websites for more straightforward navigability.
The Components of a PWA
A PWA has three significant components. The first is a service worker, which is a script that operates behind the scenes. It is the component responsible for enabling offline loading, caching, sending out push notifications, and other complex aspects of a PWA.
The next component is the manifest file, a JSON file harboring information about how your PWA should function and display. It contains details such as the name, icons, colors, and description used.
The last component is a secure connection, as PWAs operate only on trusted secure connections like HTTPS. It also offers another layer of security to website browsers, helping them feel more confident and comfortable when browsing your website.
The Key Features of a PWA
A PWA has a few distinctive features. It offers access to the app even without an Internet connection, offering a world of convenience for end-users. It doesn’t rely on app stores for distribution, which means more people can use it without being restricted to the operating system they use. It also comes with push notifications, is discoverable through standard SEO practices, and helps improve user engagement.
Overall, adding a PWA to a website can help businesses offer a more satisfactory browsing experience for their customers, nudging them further in the buying journey and making them more likely to purchase. It allows visitors to access your website offline, toggle push notifications, enjoy faster design, and other features that they have come to expect from mobile apps.
If you’re looking for QA automation services to test your web app, be sure to let us know at Codoid. We are an industry leader in software testing and QA, including mobile and web apps. Contact us today to learn more about how we can help you get started with a PWA!